Oliva Cafe Redesign
Oliva Cafe is a local renowned restaurant in Bethlehem, CT specializing in northern Italian cuisine with West Banks influences. The restaurant was in desperate need of a redesign to feature fresh ingredients and to showcase their warm, welcoming environment.
Primary: Adults 30-40 years old, medium income of 64K a year. Prefer to live in the countryside and commute long distance to their jobs. Concerned about costs and very self sufficient. Will usually own their own garden which they will use produce from. They will most likely be blue-collared workers with some college education.
Secondary: Adults 40-60 years old, medium income of over 68k a year. Ex-urbanites or second home owners who prefer quality over quantity and use technology heavily to meet their needs (find home services, buy needed items, etc). They will most likely be small business owners to medium sized business owners with a bachelors degree.
Two main goals identified, which are manifested in the new design are to convert views into reservations and to solicit gift card purchases.
The following include all 11 layouts of the Desktop layouts, photos are pending upon client approval.
The following include a sampling of the Mobile layouts. All photos are pending client approval.